LUKMANA, HENDRA (2020) PENGARUH GAYA HIDUP, CITRA MEREK DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN SMARTPHONE MEREK VIVO (Studi Kasus pada Konsumen Vivo di Desa Sapeken Kabupaten Sumenep). Skripsi thesis, UNIVERSITAS PGRI ADI BUANA SURABAYA.
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Official URL: https://unipasby.ac.id/
Abstract
Kata Kunci : Gaya Hidup, Citra Merk, Harga dan Keputusan Pembelian
Item Type: | Thesis (Skripsi) |
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Subjects: | H Social Sciences > H Social Sciences (General) H Social Sciences > HB Economic Theory |
Divisions: | Fakultas Ekonomi dan Bisnis (FEB) > Manajemen |
Depositing User: | Kadek Ayu PERPUS |
Date Deposited: | 27 Dec 2022 02:38 |
Last Modified: | 27 Dec 2022 02:58 |
URI: | https://repository.unipasby.ac.id/id/eprint/3466 |